Marketing Committee

The AAMGA’s Marketing Committee combines the important initiatives of advancing the brand value of the Association and its members, and liaising with other industry associations. The AAMGA University is also represented on the committee to properly coordinate and market the benefits of the University to members and independent agents.

The committee oversees the advertising and marketing plan, and the publications of the Association, including the quarterly Communiqué magazine, blast e-mails, annual meeting newspapers, press releases and conferences, and white papers. It also arranges presentations of the AAMGA’s coveted Achievement Awards to deserving members of state insurance associations, the National Association of Insurance Women (International), the CPCU Society, and other insurance industry organizations. It also provides benefits to numerous students around the country who have declared insurance or risk management as their major at the college or university they attend.

Driving recognition of AAMGA members within the industry, the Marketing Committee also conducts the annual Advertising & Marketing Awards (awarded to members with the most innovative advertising, newsletters, sales materials, websites, stationery and other collateral materials), and the Community Service Awards (awarded to members who have contributed the time and talents of their employees to advancing causes in their local communities).

2012-2013 Marketing Committee Goals

1. “Marketing Resources” Comm. Networking
2. Social Media strategy
3. Membership Services profile launch and user training
4. WIN magazine governance and production
5. AAMGA “Tuesday Tips”
6. Webinars 2012
7. Promotion of online CE classes
8. Public Relations “GO” team
9. AAMGA Ad Hoc website design committee

Click here to participate on the AAMGA’s Marketing Committee

Sponsorship Request Form

Members of the 2012-2013 AAMGA Marketing Committee are